ALL IN Athletics Welcomes Aubery DeNard as 17U New Balance P32 Head Coach
ALL IN Athletics is proud to announce the addition of Aubery DeNard as the new head coach of the ALL IN 17U New Balance P32 team. Widely regarded as one of the top trainers in Illinois, DeNard’s leadership will provide ALL IN players with unparalleled access to elite training and mentorship across the P32 and E32 programs.
DeNard, a Chicago native, has built a strong reputation not only for developing basketball talent but also for shaping young athletes into leaders. He is the President of DeNard Bros Universe Outreach, a nonprofit organization that hosts some of the best basketball events in the country. Their signature events include The Spring Chicken Showcase, featuring the top 8th-grade and high school seniors nationwide, The Future Pro All-Class Showcase featuring the best high school players regardless of class, and the DeNard Bros Pro Run Basketball Games, featuring NBA players, overseas professionals, and celebrities – bringing these stars back to the community through an initiative that has become a staple in Chicago basketball. Their work also includes youth camps and showcase events designed to inspire the next generation of athletes.
Before joining ALL IN, DeNard made a significant mark in the high school coaching ranks. At The Latin School of Chicago, he led the boys’ basketball program to historic success, including the school’s first-ever Super Sectional appearance in 2024, before stepping away to focus on building the DeNard Bros Organization. His tenure was defined by creating a winning culture and instilling the confidence to compete against top competition in the state.
Over the years, DeNard has trained and mentored hundreds of high-level players who have excelled at the collegiate and professional levels, including Minnesota Timberwolves rising star Terrence Shannon Jr. (University of Illinois), Charles Matthews (University of Michigan/Overseas Pro), Adam Mokoka (Former Chicago Bull / French National Player), and many others. While being an expert in skill acquisition, he emphasizes discipline, consistency, and mental preparation as essential tools for becoming a great basketball player and person.
“Basketball gave us mentors and structure growing up. Now we pass that on and show kids they can succeed in life too,” DeNard told ABC7 Chicago in a recent feature. This philosophy, “We believe in you, even before you believe in yourself,” aligns seamlessly with ALL IN’s mission to provide players with the resources, coaching, and opportunities to thrive both on and off the court.
By joining the ALL IN coaching staff, DeNard brings a wealth of experience, a proven track record of training and coaching top-tier athletes, and a community-driven approach that will elevate the ALL IN P32 and E32 teams to new heights.
ALL IN Athletics is a New Balance-sponsored basketball program and one of only 18 Jr. NBA Flagship Network programs nationwide. With teams ranging from youth to elite high school levels, ALL IN provides athletes with a competitive platform, professional coaching, and a culture built on family, teamwork, and player development.
